Netflix announced that they reached one million subscribers in the UK and Ireland within seven months. According to Netflix, “that’s four times faster than it took Twitter to hit one million users globally and nearly twice as fast as it took Facebook and Foursquare globally.” “This membership milestone is evidence that Netflix has rapidly gained popularity in the UK and Ireland,” said Netflix Chief Executive Officer Reed Hastings. “Our British and Irish members clearly enjoy the ability to instantly watch a large variety of TV shows and films streaming from Netflix on their favourite devices whenever they want.”

Netflix plans to expand its international presence by launching services in Norway, Denmark, Sweden, and Finland later this year.

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